England x xbox

As Lead Producer and DOP on We Know Ball, I was responsible for bringing this concept to life from planning through to final delivery. Working with top England players Declan Rice, Anthony Gordon, and Aaron Ramsdale, I oversaw all aspects of production — from developing the shoot logistics to crafting a dynamic visual approach that captured their personalities and reactions in real-time. Shot in collaboration with Xbox and EA SPORTS, the campaign blended iconic England goals recreated in FC 24 with playful, high-energy interactions, resulting in a piece that was both entertaining and culturally resonant.